The NHL All-Star Game was last night, but I saw no promotions/commercials/anything for it prior to the single commercial I happened to catch on G4 about 2 hours before the puck was dropped. And the game itself was carried on Vs on a weeknight instead of on ABC or ESPN on a weekend like it used to be. That couldn’t have helped it much.
And don’t they usually have some sort of skills contest or Legends or Rookies Game before the main event? Never heard about any of that either. Hell, I didn’t even see any highlights of it this morning on Sportscenter.
I guess the NHL is starting to cut its losses on trying to increase viewership outside the major hockey cities (Boston, Detroit, New York, Chicago, Canada, etc) and may be moving to really try and hold in to the hardcore hockey fans.
Maybe they should try a last ditch effort like the MLS did with Beckham, and bring in a huge spectacle to spike the numbers. I vote for adding two expansion teams, one made up of gorillas and the other bears. That ought to do it.
D
No comments:
Post a Comment